Contact: John Jewell
(425) XXX-XXXX
Date: May 24, 20XX
FOR IMMEDIATE RELEASE
SKIPPERS, INC. INTRODUCES NEW SKIPPERS WRAPS
Skippers, Inc. is pleased to introduce Skippers Wraps, a great-tasting selection of wrap entrees, including three low-carb entrees for health-conscious consumers. A completely new addition to the Skippers menu, Skippers Wraps feature the finest, high-quality produce and ingredients wrapped in a low-carb, 10-inch whole-wheat tortilla.
The new low-carb Skippers Wraps include:
- The Grilled Chicken Caesar Wrap: A freshly-grilled, seasoned chicken breast wrapped with parmesan cheese, fresh Romaine lettuce, crisp croutons, and Caesar dressing. (11 carbs)
- The Grilled Southwest Chicken Wrap: A freshly-grilled, seasoned chicken breast wrapped with crisp iceberg lettuce, juicy tomatoes, black beans, corn, cilantro, green onions, salsa, and chipotle. (14 carbs)
- The Grilled Lemon Pepper Salmon Wrap: A fresh, wild-caught salmon fillet, marinated and grilled to perfection, wrapped with fresh green and red cabbage, green onions, tartar sauce, cilantro, and salsa. (13 carbs)
"We are very excited about the release of our new wraps, " says Scott Way, Executive Vice President of Skippers. "Skippers Wraps offer an excellent lunch option for busy people looking for a healthy meal on the go. As the fast-food arena migrates toward introducing healthier products, Skippers will continue to offer new, trendy, and value-oriented low-carb menu items for our health-conscious customers."
Also joining Skippers' menu is the new Crispy Fish Chipotle Wrap: A Skippers signature fried fish fillet wrapped with fresh red and green cabbage, cilantro, tartar sauce, salsa, chipotle, and green onions.
For 35 years, Skippers has been the leader in the quick casual seafood segment, offering exceptional Northwest seafood fare. Today, Skippers' menu extends that tradition by offering signature fish fillets, premium shrimp, and award-winning clam chowder while introducing delicious new products such as hush puppies and Fish Bites. Skippers also offers an exciting line of grilled salmon, halibut, and chicken. Limited catch promotions such as scallops continue to be offered during special times of the year.
Based in the heart of the Northwest, Skippers operates over 70 restaurants in 6 states including Washington, Oregon, Idaho, Utah, Montana, and Alaska. In addition, Skippers operates a co-branded restaurant located in Eugene, Oregon, with Seattle-based Taco Del Mar. Skippers also operates the Seattle Crab Co., a full-service dine-in seafood restaurant located on Northgate Way in Seattle, Washington. Visit Skippers online at www.skippers.net.
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